According to Cisco, 82% of internet traffic will be video by the year 2021. With the increase in online video content, brands will have to compete for the attention of consumers on platforms including but not limited to Facebook, YouTube, Instagram and Snapchat. Here are seven tips for creating successful video marketing campaigns.
As marketers of our brands, we all strive to ride the crest of the wave and be on top of the latest digital marketing trends. As we enter the back half of summer 2016, digital marketing trends that will excel in 2017 are starting to take shape. When researching the spotlight of digital marketers/agencies and consumers this year, the following areas will continue to grow at a rapid rate.